Mobile Purchase Behavior (Awareness)

by | Apr 6, 2018 | Business

In the overview of this series we discussed at a very high level how a mobile marketing strategy can assist a consumer down the path to purchasing your product or service over your competitors. Here is a quick recap:

    • Consumers are increasingly turning to their mobile devices to assist them in the consumer buying process.
    • There are 6 stages in the consumer buying decision flow:

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